Who you are. What
you know about.

The brand tag includes all the core identity details AI assistants and search engines look for when recognising a business as a trusted entity. This includes the official brand name, logo, social profiles, contact details, address, founding date, industry category, and parent organisation details where relevant. Once configured, the same consistent brand entity is applied automatically across the full website.

Each contributor gets a dedicated author tag containing their name, role, bio, photo, and verified profile links. Authors can connect LinkedIn, X, GitHub, Wikipedia, Google Scholar, ORCID, ResearchGate, PubMed, and other relevant profiles depending on their field. The author identity stays connected to every article they publish.

Ranko verifies that connected profiles actually belong to the named contributor before applying them sitewide. Public information such as names, organisation details, profile history, and affiliations are checked for consistency. This helps prevent incorrect or misleading profile connections and turns author identity into a more reliable trust signal.

Scholarly profiles include recognised research and academic platforms such as Google Scholar, ORCID, ResearchGate, PubMed, arXiv, and SSRN. These profiles help validate subject expertise, publication history, research work, citations, and academic recognition within a contributor's field.

Ranko supports multiple verified contributors on a single article. Every author can have their own profile, credentials, and expertise signals attached to the content. Teams can also define contributor roles such as primary writer, editor, reviewer, or subject matter expert where needed.

AI assistants and search engines use brand identity and verified expertise signals to evaluate trust, authority, and credibility. Content connected to recognised brands and named experts with verified profiles is easier for systems like ChatGPT, Gemini, Claude, and Google to confidently trust, rank, and quote.